Overview

The solution focuses on the core business of e-commerce, integrating key competencies in cross-border e-commerce and digital marketing. Leveraging project-driven teaching and industry-education collaboration to develop high-quality courses, it designs a five-level progressive experimental project: "Awareness - Foundation - Advance - Practice - Innovation." Equipped with training facilities for e-commerce operations, cross-border simulation, and digital marketing, it establishes a closed-loop system of "teaching and training - real-world industry practice" to cultivate versatile retail e-commerce talents proficient in platform operations, cross-border practices, and digital marketing.

Talents Cultivating Curriculum System

The curriculum system is designed with a focus on job competency, structured around a 'foundation platform + skill modules + extension tracks' framework. Through project-driven teaching, it enhances students' practical project skills, promotes the integration of post-class-certification-competition, and facilitates the transition from knowledge delivery to competency development.